is top site in car hire-related searches

by Alister POOLE on January 20, 2011 has come out on top in the latest SEO and social media marketing research results, provided by Greenlight.

The search engine marketing agency showed that of the nearly 770,000 searches for car hire-related information, came up first in 53 per cent of instances. Furthermore, the research shows that ranks the highest on the Social Media Popularity Index.

Gareth Robinson,’s managing director said: “The latest Greenlight report highlights our online expertise, with our approach to search engine optimisation positioning us at the forefront of the car hire sector and allowing us to continually reach new audiences. Over the last year we have incorporated an enhanced social media marketing strategy, offering new and existing customers a quick and easy way of interacting with us, and this investment is now achieving demonstrable results.”

The award-winning price comparator has earned the top honours in terms of visibility on natural search rankings. Since its inception in 2007, the popular car hire site has become the UK’s number one choice for car rentals in over 10,000 worldwide destinations.

The site features trusted brand names like Hertz, Auto Europe, Thrifty, Sixt, Budget and many more. The report also showed that has become the most trusted price comparator both domestically and internationally. In 2010 alone, the site achieved a six per cent rise in visibility.

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