Travel companies offer late summer sales

by William ASTON on August 27, 2012

Airlines and tour operators have been offering 55 per cent discounts as they attempt to lure British tourists into heading on a late-summer holiday.

Coupled with the success of the Olympic Games, recent good weather seemed to have persuaded the vast majority of Britons to stay on home soil over the past month, which is why travel companies have been keen to entice all those who haven’t yet treated themselves to a holiday this summer. The publisher of offers from over 2,000 firms, Travelzoo said that holidaymakers have been booking “later than ever” in 2012, which has forced tour operators to slash their prices.

Joel Brando-Bravo, Travelzoo UK’s managing director, commented that September has traditionally been a great time of the year to jump on holiday bargains, with children and teenagers having already gone back to school and reduced demand triggering lower prices. Brando-Bravo pointed out that it is unusual for such large discounts to be offered right across the board.

Thus far, at least eight leading airlines have started their own late-summer sales today. This includes British Airways, Cathay Pacific, Virgin Atlantic, Air New Zealand, Japan Airlines and American Airlines. British Airways has been offering 25 per cent discounts to interested parties on selected flights to Canada and the US while those with their eyes on the Caribbean might be in luck as they can be offered anything up to a whopping 40 per cent off flights to the region.

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